Lombok - A total of 250 motorcycles and 60 cars took a test drive on the Mandalika Circuit track (20/4). On the 4.3-kilometer track through 17 corners - 11 right-hand turns and six left-hand turns, in a special event with one of the vehicle sales agents KRIDA, successfully presented an unforgettable driving experience on the circuit built by Indonesia Tourism Development Corporation (ITDC) worth Rp 1.1 trillion for its loyal customers at Pertamina Mandalika International Circuit.
Hundreds of motorcycle and car enthusiasts took part in this special event, creating a festive and energetic atmosphere at the world-class race track of Mandalika Circuit. The participants got a rare opportunity to try out an international circuit that is usually used in prestigious racing events. Not just racing the vehicle, the customers experienced first-hand the sensation of driving like a professional racer. '‘An exclusive experience that is rarely found in daily automotive activities,’' he said.
Through this activity, KRIDA not only wanted to appreciate customer loyalty, but also strengthen the emotional connection between the brand and the community. Many participants claimed to be impressed with the whole experience, from the premium facilities to the warm atmosphere of togetherness felt throughout the event.
One resident admitted that he never thought he could bring his own car to the Mandalika circuit. ''Not only watching the race, now I can feel like a real racer," said one participant enthusiastically.
Representatives from KRIDA stated that this event is part of their commitment to provide a different driving experience and build closeness with customers directly. Of course, with the support of Mandalika GrandPrix Association (MGPA) as the manager of the Mandalika circuit, “We hope that activities like this can become a routine and sustainable agenda,” said a KRIDA staff.
MGPA itself welcomes collaboration with various parties, including KRIDA, in presenting quality community events. The synergy between MGPA and KRIDA is expected to continue and develop, in order to encourage more positive automotive activities that benefit customers, communities, and the development of the national automotive industry.
MGPA President Director Priandhi Satria explained the important role of Pertamina Mandalika International Circuit in supporting the growth of the automotive industry in Indonesia. MGPA strives to make Mandalika a center for automotive innovation and development. With world-class facilities and increasing support, we are optimistic that this circuit will become a major destination for automotive enthusiasts as well as various prestigious events. “Both national and international,” he said.
Along with the increasing number of events such as Krida Fun Track Day, Pertamina Mandalika International Circuit further emphasizes its position as a leading automotive destination in Indonesia. MGPA is committed to continuing to present various programs that support the development of the automotive industry.